Dow Polyurethanes, a business unit of The Dow Chemical Company has announced the opening of a new Polyurethanes Service Center in Romania, expanding an already strong network of more than 20 sites for production, development and technical service across the EMEAI region. Located in Brasov County, the new center is equipped with technical and commercial capabilities to serve customers in Romania, Bulgaria and the wider Balkan region with high-quality polyurethane materials. Further network expansion plans are anticipated later this year with a similar center due to open in Africa dedicated to support customer needs in the Middle East and Africa Region.

Speaking at the Brasov Service Center opening ceremony, Jon Penrice, Vice President Dow Polyurethanes Europe, Middle East, Africa and India (EMEAI), said: “Our new Service Center in Romania represents another building block of our strategy to support customer growth through unrivalled technical service and the development of customized solutions geared to local market needs. The new center will play a pivotal role in taking collaboration with our customers to the next level, by bringing local expertise and new capabilities that will improve response times and accelerate technology innovation.”

The new Polyurethanes Service Centers will help accelerate both existing and new opportunities in the Balkan, Middle East and Africa regions, improving the speed and efficiency of application development. They will provide customers’ access to laboratory and equipment capabilities and tailored technical service, including product demonstrations, prototype development and mechanical testing of final materials. Additionally, the centers will provide training opportunities for customers and have warehousing capabilities for several Polyurethane Systems.

Claudiu Tuncu, Country Leader Dow Romania and Bulgaria, commented: “Romania is one of the most promising and fastest-growing markets in Central and Eastern Europe. By opening the Service Center in Brasov, Dow reinforces its commitment to helping grow Romania’s economy further in areas such as infrastructure development as well as building and construction. Moreover, Dow’s longstanding presence in Romania gives us the advantage of deep local knowledge and expertise in this market.”